//ORGANIC SEO
ORGANIC SEO 2018-04-02T16:21:32+00:00

Rank Higher in Search Engines

ORGANIC SEO MARKETING SERVICES

The rapid proliferation of the internet and smartphones has fundamentally changed the world. The days of looking up a business in a directory book or walking aimlessly in hopes of finding a desired vendor or service are quickly coming to an end. Today, potential customers enter every hope, desire and need into the almighty Google search bar, knowing answers are only seconds away. In order to compete in this modern landscape, businesses must evolve with the times and implement a strong, comprehensive organic SEO strategy.

What is Organic SEO?

SEO stands for Search Engine Optimization, and it is the practice of making it easier for potential customers to find your company’s website on the internet. Google and other search engines such as Yahoo! or Bing use a complex algorithm to decide which websites show up first for a search. SEO specialists are the experts of this equation and hold the keys to increasing the search rankings for your website.

How Does Organic SEO Help my Business Grow?

Organic SEO works to get your website ranking higher, and with a higher organic search ranking comes more traffic to your website, which leads to more customers and more sales! Basically, it is a numbers game, as organic SEO strives to get as many people in your company’s target demographic to the website as possible, with the knowledge that a percentage of these people will eventually contact your company for further information or to purchase a product.

“When it comes to SEO, if you’re not first, you’re last!”

— ERIC S. (SEO Specialist)

How is Organic SEO Different from Pay-Per-Click Ads?

Organic SEO and pay-per-click (PPC) ads have the same goal of bringing customers and sales to a business, but they accomplish these goals in very different ways. Pay-per-click is when you pay Google or another search engine to feature a small ad that will come up for certain search terms and keywords. While this is a good short-term strategy, the downside of pay-per-click is once you stop paying for the ads, all of the website traffic you have been getting quickly disappears. On the other hand, Organic SEO is a long-term strategy that builds upon itself, providing a framework that will continue to attract potential customers for as long as the website is active. If your goal is to get a rush of customers that can provide your business a shot in the arm, go with pay-per-click, but if you want a sustainable approach to digital marketing, organic SEO is the play. Or, implement PPC and organic SEO to get both immediate gains and deep-rooted growth.

What are the Key Components of SEO?

Getting a website optimized for search engines is a very complicated procedure that consists of a myriad of steps and procedures. All of the key components of SEO work together to get a website to surge up the search rankings, with the San Diego Reader specializing in all of the following:

  • Keyword Research
  • On-Page Optimization
  • Backlinking
  • Metadata optimization
  • Image optimization
  • Site speed optimization
  • SEO Copywriting & Blogging
  • Original Content & Graphics
  • Mobile-Friendly Design

Our SEO Success Stories

Over the years the San Diego Reader SEO team has worked with every type of business imaginable, including restaurants, law firms, doctors, dentists, car stereo shops, casinos and more. Through hard work, dedication, expertise, and ingenuity, we have found near-universal success for our clients.

Here are a few of our SEO success stories:

SEO Testimonials from San Diego Business Owners

We can provide you with a bunch of data and numbers, but user testimonials are the only real way to see how organic SEO can revolutionize a business. Read what these San Diego businesses have to say about the SEO team and the work we do at the San Diego Reader.

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